Qatar Poultry Meat Market Outlook 2025–2033: Rising Domestic
Market Size
The Qatar Poultry Meat Market is on a steady growth trajectory, expected to reach US$ 448.27 million by 2033, up from US$ 408.53 million in 2024, expanding at a CAGR of 1.04% from 2025 to 2033. This moderate yet consistent rise reflects the country’s efforts to balance food security, consumer demand, and import dependency. With increasing government initiatives, higher disposable incomes, a tech-enabled supply chain, and growing consumer preference for protein-rich diets, poultry has become a central part of Qatar’s evolving food industry.
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Market Snapshot
- Market Size in 2024: US$ 408.53 million
- Forecast for 2033: US$ 448.27 million
- Growth Rate (2025–2033): 1.04% CAGR
- Base Year: 2024
- Historical Period: 2020–2024
Qatar Poultry Meat Industry Overview
The poultry sector in Qatar has experienced significant structural transformation over the last few years. Once heavily dependent on imports, the nation is now investing strategically in domestic poultry production to strengthen food security.
Chicken remains the most dominant type of poultry consumed in Qatar due to its affordability, versatility, and health benefits. Rising disposable incomes and a shift toward high-protein diets have accelerated demand, while urban lifestyles are pushing consumers toward convenient and ready-to-cook poultry formats such as nuggets, marinated cuts, and deli meats.
The government’s investments in modern farming infrastructure, biosecurity, and animal welfare programs are further shaping the industry. Adoption of automation, advanced breeding technologies, and climate-controlled poultry farms has enabled local players to improve productivity while reducing reliance on imports.
Digital Transformation: The New Face of Poultry Consumption
Qatar’s 99% internet penetration (2023) has dramatically changed the way consumers purchase poultry products. Online grocery platforms and food delivery apps have witnessed explosive growth, driven by improved logistics and digital payment systems.
Between 2020 and 2021, online food delivery services grew by 41%, underlining the role of technology in shaping consumption habits. Retailers are increasingly focusing on:
- Faster, reliable delivery systems
- Real-time order tracking
- Expanded online poultry assortments
- Improved cold-chain management
This shift not only improves customer experience but also helps producers optimize supply chain efficiency.
Impact of Tourism on Poultry Demand
Qatar’s thriving tourism industry has emerged as a major growth driver for poultry consumption. In just the first two months of 2023, the country welcomed 730,000 tourists, representing a 347% increase year-on-year.
This surge has created significant opportunities for poultry suppliers across hotels, restaurants, and catering (HoReCa) channels. The demand is not limited to traditional poultry dishes—international tourists are also driving interest in innovative chicken-based cuisines and processed formats, further diversifying the market.
Key Market Drivers
1. Rising Population and Urbanization
Qatar’s steadily growing population—driven by both nationals and expatriates—is fueling demand for affordable and protein-rich food options. With poultry being cheaper than beef and lamb, it has become a dietary staple. Additionally, urban lifestyles are increasing the demand for quick, convenient, and healthy poultry-based meals.
2. Government Support for Food Security
The Qatari government has made food self-sufficiency a national priority. Policies include:
- Modernization of poultry farms
- Incentives for local producers
- Infrastructure development across cold chains
- Research funding for disease prevention and breeding
Such initiatives ensure steady domestic production, thereby reducing reliance on imports.
3. Shifting Consumer Preferences
Health-conscious consumers are choosing chicken and turkey over red meats due to lower fat and higher protein content. Poultry also fits well into diverse cuisines, ranging from traditional Arabic dishes to Western fast foods, ensuring sustained demand across consumer segments.
Key Challenges
1. Heavy Dependence on Feed Imports
Qatar imports essential poultry feed ingredients such as corn and soybeans, leaving the industry vulnerable to global price fluctuations, supply chain disruptions, and trade restrictions. This adds pressure on production costs and impacts local competitiveness.
2. High Production Costs
Maintaining poultry farms in Qatar’s harsh desert climate is capital-intensive. Advanced cooling systems, biosecurity measures, and premium feed inputs significantly raise operational expenses. This often makes imported poultry cheaper than domestically produced alternatives.
Latest Market Trends
- Export Position: Qatar ranked 96th in poultry meat exports in 2023, exporting $292k worth of products. Oman, Angola, and the Maldives were top destinations.
- Import Dependence: Qatar was the 35th largest poultry importer in 2023, with imports worth $244 million. Key suppliers included Brazil ($153M), USA ($18.8M), UAE ($15M), Poland ($13.8M), and Oman ($11.8M).
- Processed Poultry Growth: Demand for ready-to-cook products like nuggets, marinated cuts, sausages, and meatballs is increasing due to changing lifestyles and convenience-oriented consumption.
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Market Segmentation
By Type
- Chicken
- Turkey
- Duck
- Others
By Form
- Canned
- Fresh/Chilled
- Frozen
- Processed (Deli Meats, Marinated/Tenders, Meatballs, Nuggets, Sausages, Others)
By Distribution Channel
- Off-Trade: Supermarkets & Hypermarkets, Convenience Stores, Online Platforms, Others
- On-Trade: Foodservice (Hotels, Restaurants, Catering)
Competitive Landscape
The Qatar poultry meat market is highly competitive, with both domestic producers and international giants operating in the space. Key players are investing in R&D, product innovation, and supply chain expansion to capture market share.
Leading Companies
- A’Saffa Food S.A.O.G
- Americana Group
- BRF S.A.
- Hassad Food Company
- JBS S.A.
- Lulu International Group
- Mazzraty
- Sunbulah Group
These players are focusing on expanding product portfolios, improving sustainability practices, and strengthening partnerships with local retailers and distributors.
Future Outlook
The Qatar Poultry Meat Market is set to expand steadily, fueled by government support, digital adoption, tourism growth, and evolving consumer preferences. While challenges such as feed dependency and high costs remain, ongoing investments in technology, sustainability, and research collaborations are likely to mitigate these risks.
By 2033, Qatar will have a more self-reliant, technologically advanced, and consumer-driven poultry sector, capable of meeting both domestic needs and selective export opportunities.
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