Why You Should Hire a Professional Book Cover Designer?
Have you just finished writing your book? Congratulations! You’re done with the most challenging part. Now the next step is to get it published. You will need a good cover for your story to be a success. The process for designing an impressive artwork is long and difficult. This is why working with professional cover artists is a great option.
Believe it or not, books are still judged by their covers. They’re the first introduction that readers get to a literary piece. So yours needs to stand out from the rest to attract them.
Professional designers can create stunning artworks for stories. They know what makes a layout and keep story elements in mind while working. If you’re unsure if you should hire one, this guide is for you.
Reasons Why You Should Work With A Professional Cover Designer For Your Book
Here are some benefits of hiring a cover artist for your work.

- First Impressions Matter
You have heard the saying “don’t judge a book by its cover”. You’ll be surprised to find out that books are judged by their covers. They’re the first thing readers lay their eyes upon. Your story won’t be a success if its visual appearance isn’t attractive enough.
- A 2024 survey found 57% of people buy stories based on the cover, while 80% avoid them for the same reason.
A childrens book cover design agency will make a compelling front layout so your work stands out from the rest in stores. When people see a cover art that catches their eyes, they’ll pick it up. They will be encouraged to buy the story if they’re intrigued by its appearance. Here’s a visual representation of a survey that explored factors that influence people’s book-buying decisions.

- Conveying the Main Themes
One quality of good covers is that they reflect the contents of the inside. They give potential readers a glimpse of the story. Every literary piece has a different tale to tell. This needs to be reflected on the front as well. It’s your best shot at telling people what your work is about.
This is where cover artists step in. They know how much information should be conveyed. You cannot give away the entire story with the front. These artists can create visuals that provide just enough information to spark interest in potential buyers.
- Presenting Genre
Good cover art is what sets successful stories apart from the others. They convey the main ideas and genre of the writing. You need to tell the people what to expect from the writing at a glance. Imagine readers picking up your work, thinking it’s a young adult romance, only to find out it’s a horror story. They will be disappointed.
Professional artists understand ongoing trends in different genres. They craft visuals that perfectly align with the story’s themes and message. This significantly impacts the effectiveness of the front and boosts sales.
- Appealing to the Target Audience
Another benefit of hiring a cover artist is that they’re aware of reader preferences. You may not be aware of what’s popular amongst those who read stories like yours. Good designers have a clear idea of the graphic elements that attract the ideal reader. They have insights into market trends and know what works best for different groups of book enthusiasts.

You need a front layout that appeals to your readers. Here’s a table to guide you:
| Genre | Age Bracket |
| Young adult | Teenage readers (12-18 years old) |
| Romance | A broader audience starting from 13-year-olds |
| Fantasy | Popular for all ages |
| Science Fiction | Individuals aged 18 to 29 years old |
- Professional Look
Have you ever put a book down at a store immediately because the cover had poor fonts? Book covers need to have a balance between images, fonts, and free space for a professional look. Overall visual harmony sets good covers apart from bad ones.
- A survey found that 79% of people said professional covers played a decisive role in purchase decisions.
Professional artists can create a balance of the graphic elements. They know which fonts and imagery to use for different kinds of genres. This is very helpful if you’re clueless about the design principles and want an attractive artwork for your story.
- Author Brand Building
Cover art is essential in creating your brand as a storyteller. They are even more critical if you’re putting out a series of books. Your cover designs should have a clear connection and relevance to the text inside. There needs to be something common amongst them so people can immediately identify the work as yours.
Cover artists make layouts that not only align with your story but also your image as a writer. Top book illustration company can also help in creating a pleasant reputation amongst the audience.
- High Quality Visuals
No one wants to see blurry and distorted images on book fronts. Your design should have graphic elements that align with the overall themes of the story. This quality sets good layouts apart from the others.

Commonly Asked Questions
- What should I look for in a designer?
Ask for the artist’s sample, and judge if their work is creative enough. You can also check the client reviews online to make the decision easier.
- How long does it take to make a cover?
It depends on the design’s complexity. The time span could range from a few days to several weeks. You can always discuss the timeline with the artist beforehand,
- What information should be included on the cover?
The book title and author name need to be placed on the cover. In addition to this, a brief synopsis explaining the story should also be included. Comments about the story are also a good design option for an attractive front.
Conclusion
Book covers are game changers in your success as an author. They’re your first and only chance to catch people’s eyes. An excellent front cover will make your text stand out amongst the others in stores. Your cover is an investment that will benefit you in the long run. So don’t overlook this stage in your story’s publication. Good cover artworks encourage readers to buy your work. So, if you’re considering hiring a designer for your next book, this is your sign.


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